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Visual & Multimedia Design
Corporate & Scientific Communication

 
at Yuhan USA Corporation

Overview

Designed clear, accurate visual and multimedia communication within a complex pharmaceutical and scientific environment.

Role

Visual / Multimedia Designer, Business Operations Associate

(Presentations, visual systems, multimedia assets)

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Conference banner translating Yuhan’s legacy of care and innovation into a contemporary visual narrative for global audiences.

Yuhan Corporation and Yuhan USA is expanding globally but remain less recognized outside Korea. The banner needed to communicate Yuhan’s heritage, values, and innovation-driven identity to international audiences unfamiliar with the brand.

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Business Card Design for Brand Communication and Hybrid Physical–Digital Networking

Create a business card system that supports both in-person and digital networking while reflecting Yuhan’s corporate and cultural identity.

Key Contribution

  • Translated complex scientific and business information into clear, structured visual materials

  • Designed internal and external presentation systems aligned with corporate standards

  • Collaborated closely with cross-functional stakeholders to refine content and meet deadlines

  • Quickly built domain knowledge to ensure accuracy and clarity in all deliverables

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Icon System to improve clarity, hierarchy, and consistency across complex corporate project slide decks.

Yuhan USA’s project presentations required clear, consistent visual language to communicate complex business and research information across teams and stakeholders. Existing visuals lacked cohesion and clarity, making it difficult to quickly interpret project categories, processes, and priorities in dense slide decks.

Impact

  • Supported effective communication across teams and external audiences

  • Established trust as a reliable design partner in a detail-driven, regulated environment

By Hanna Kyeore Lee. All rights are reserved.

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